Job description
KEY RESPONSIBILITIES
- Performs duties of Sales & Marketing Manager where and when assigned for a short or temporary period of vacancy or training.
- Actively engage in working with the sales team and potential prospects to increase and meet occupancy targets.
- The majority of time and duties will be at the residences (85 %+) with some time expected at Corporate Office to attend meetings or other responsibilities.
- Provides guidance to the Sales and Marketing Managers, on an annual and quarterly marketing plan, and assists in updating and reviewing regularly (minimum quarterly).
- Provides orientation to General Manager and Sales and Marketing Manager at both new and existing operations, as requested by the National Director, Sales & Marketing.
- Visits each site at least bi-annually or as requested by the National Director, Sales & Marketing to ensure that Verves high standards and passion for excellence is upheld.
- Establishes and maintains open, collaborative relationships and utilizes interpersonal and communication skills to lead, influence and encourage others.
- Visits sites with occupancy challenges, as requested by the National Director and review the sales/marketing plan, provide coaching and new initiatives to improve occupancy and work with those homes for a period of time to ensure the initiatives are effective and occupancy is improving.
- Effective communication with National Director, Sales & Marketing, Area Managers, General Managers and Sales and Marketing Managers; ensuring consistency and high standards of processes and implementation.
- Provides leadership and acts as a resource to National Director, Sales & Marketing, Area Managers, Sales and Marketing Managers, and General Managers regarding all aspects of Sales and Marketing.
- Ensures that each community maintains and updates the sales and marketing CRM(MoveN).
- Oversees the completion of the competitive analysis at each community annually, prior to budgeting.
- Participates in the Verve Quality Improvement (VQI) program.
- Complies with the Occupational Health and Safety Act, Workplace Safety and Insurance Act, and Workplace Hazardous Material Information Systems. This includes recognizing health and safety hazards, reporting incidents, fulfilling responsibilities under the applicable legislation, as well as participating in in-services and fire drills.
- Complies with all relevant corporate policies and procedures. Makes recommendations regarding development/modification to policies and procedures.
- Completes all required mandatory training/education.
- Performs other related tasks as delegated by the National Director, Sales & Marketing.